Lead Generation Training - Quality is better than Quantity

Outbound Lead Generation is still the fastest, reliable and economically best method to generate quick volumes and valued B2B leads in ever changing buying behavior environment, but the subject always lead to a concern called "Quality of the Leads".

The debate between sales and marketing alignment is going on for quiet a time now and global think tanks has published numerous books, articles, LinkedIn pulses on the alignment of the sales and marketing, but still today this subject has been under-looked by organizational strategist within the organizations, due to which the health and quality of leads forwarded to sales department by marketing department or so called outbound lead generation team is taking a severe hit.

SalesMOJO has crafted an Outbound Lead Generation Module for healthy and quality lead generation and to utilize this module to its full potential, there has to be a strong alignment between the sales and marketing teams otherwise you will remain in the same rat race cycle, do we need to explain :)

Lead Generation Methods

Workbooks Exercise during the Outbound Lead Gen Workshop

1) Assertiveness Workbook Exercise

2) Active Listening Workbook Exercise

Assignments during the Outbound Lead Gen Workshop

1) Inside Sales Assessment

2) Listening Assessment

3) Communication Assessment

Lead Generation is not Easy- FunMOJO